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Is Twitter a Marketer’s Friend?

Social media marketing is by now a staple product line at ad agencies as well as internal marketing departments. People are hooked on social media, so if a brand wants to reach that audience it must...

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5 Ways LinkedIn Can Benefit Your Business

If you’re looking for a way to build an online presence for your business, signing up for the social networking site LinkedIn might be your first step. Unlike other internet social scenes, such as...

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10 Ways to Get More “Likes” on Your Facebook Page

Does your Facebook page resemble a ghost town these days? Use these tips to attract followers and increase interaction: Establish a fan base with friends first. It’s intimating to be the first one to...

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Top Reasons Companies Fear Social Media (And Why They Shouldn’t)

Social media isn't just for the 20 and under crowd anymore. Every day more businesses and publicly facing personnel create Facebook pages, Twitter accounts, and LinkedIn profiles.  Although some...

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Social Media: Why It’s a Must for Small Businesses

It's not just teenagers logging in to their social media accounts every day to check their timelines and alerts. Many businesses now run their own accounts, which they update as fervently as your...

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5 Ways You Can Improve Your Online Reputation

Building an online brand and earning a solid reputation takes a lot of time and energy, but it only takes one disgruntled customer with a large enough audience of their own to leave your name...

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Apps for Marketing Gurus

by, Chiara I. Tedone There are quite a few apps useful to marketers. The apps listed here focus on organizing information, managing social media, managing contacts, blogging, and web analytics/SEO....

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